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It's Not You, It's Me: Self-Centered Proposal Writing

Has all of the romance drained out of your business proposals? You used to spend hours thinking about the client鈥檚 needs and wants. What would their ideal contractor look like? How could I show that we鈥檙e the perfect match? But lately, things have become stale. You鈥檙e less interested in them and would much rather talk about yourself. If your win rate is going down the tubes, now鈥檚 the time to rethink your proposal writing strategy. 

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Author
Colleen Kelly, Beacon Occupational Health & Safety Services
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